How Mobile Technology Will Shape The Future Of The Health Care Industry

Medical News

Norovirus – Hardest Virus To Get Rid Off

Posted By Mark Helwett: September 11, 2014

Federal health officials are warning about a new strain of virus that is causing widespread disease. Symptoms include vomiting, nausea, and diarrhea. The virus is so prevalent that it is present in your laundry, on your dinner plate, and also present in air when a toilet is flushed. Interestingly this new virus is also called […]

Things Healthcare Professionals Should Avoid To Stay In the News

Posted By Samantha Crane: June 14, 2013

Healthcare professionals have realized the importance of press releases as potent marketing tools. However, the most common complaint we hear from them is that they don’t get enough bang for their buck. If you too are facing a similar conundrum read on… Wrong outlet – Very often healthcare professionals hire firms that are not sure […]

Use Technology in your Medical Practice to Gain Market Share

Posted By Samantha Crane: June 3, 2013

It is heartening to note that healthcare professionals have finally realized the power of online presence and are increasingly using Twitter, Facebook, blogs, forums, discussions boards, and other online platforms to interact with existing patients, potential patients, and peers. However, all these activities generally don’t translate into improved organic search engine rankings. To make positive […]

How People Consume News – Marketing Your Medical Practice In These Changing Times

Posted By Samantha Crane: May 31, 2013

By 2015 the number of people accessing the internet via mobile devices like smartphones and tablets will far exceed the ones accessing through wired devices. The trend is evident from the fact that most men, college graduates, and young adults today now read news on mobile devices. What is applicable about news is also applicable […]

How To Ensure Your Emails Are Read By Your Patients

Posted By Mark Helwett: April 26, 2013

One way of gaining new patients is by servicing your current patients in a more personalized manner. Keeping in touch with patients not only benefits you by increasing your retention rate, but patients become your marketers, spreading the word about your practice. However, how do you maintain a line of communication in a world that […]

Online Video Advertisement Spends To Double By 2014

Posted By Samantha Crane: April 22, 2013

Online video advertisement is increasingly seen by organizations as the most effective way of targeting potential customers. Production costs of video ads have also seen a dip with newer players entering the market. Online video advertisements score over most forms of advertisements as tablets and smartphones are increasingly used to access the internet. The small […]

Medical Marketing – A Shift From Volume Based Approach To A Value Based Approach

Posted By SEO 1 Medical: April 12, 2013

For most part of the last two decades healthcare providers including doctors, physicians, and other healthcare professionals have organized their marketing and business strategies around volume based growth to remain profitable. Medical Marketing will change in 2013 when the Affordable Care Act comes into force. This act has the potential to be a true “Game […]

Online Consulting And Prescribing

Posted By Samantha Crane: March 25, 2013

Online health consulting has sparked a heated debate. However, people should remember that online consulting is just an extension of telephone consulting. Today many doctors are offering online consultations safely after putting in place all the necessary safety checks. Such online consult does not interfere with a primary care’s function. In cases where the medical […]

Arkansas Judge Opens Up One More Avenue For Doctors To Increase Revenue

Posted By Josh Sebastian: March 13, 2013

In an order that could have far reaching consequences Judge Chris Piazza, Pulaski County, Arkansas has ruled that doctors can provide prescription drugs to their patients out of their offices. The ruling was expected to go in favor of doctors and is hailed as a great victory for patients. Dr. Dana Carol Abraham of Little […]

How Mobile Technology Will Shape The Future Of The Health Care Industry

Posted By Stephen Morphis: February 18, 2013

The year 2011 can be considered as a watershed moment in the history of telecommunications. It is from this year onwards that smartphones and mobile devices like tablets started getting entrenched in the lives of people around the world. So, what does this mean to the healthcare industry? Well, mobile health is now very much […]

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